July 9th, 2021: Tata Consumer Products, the consumer products Company uniting the principal food and beverage interests of the Tata Group under one umbrella, has launched its redesigned corporate website https://www.tataconsumer.com/. The new website reflects the expanded scale, scope and ambition for the Company – to become a leading player in the FMCG category.
The new website is built around the company’s brand promise of ‘For Better’, a reflection of its commitment to improving, by pushing boundaries and aiming higher, every day for all stakeholders. This is brought alive through a unified narrative, effective storytelling, evocative imagery and an enhanced user experience.
The website features the company’s new vision and mission, strategy, brands, sustainability agenda, and people philosophy. A category-based structure highlights the expanded brand portfolio and enables easy access to information on products. A dedicated investor section provides all relevant information for investors and shareholders.
With a streamlined design, improved functionality and easy navigation, the site is optimized for viewing across desktop and mobile devices. Some key highlights include:
Mr. Sunil D’Souza, Managing Director & CEO of Tata Consumer Products speaking about the new website launch said, “Our redesigned corporate website symbolizes the Company’s transformation journey and ambition to become a leading player in the FMCG space. The website showcases our new vision, strategy, expanded product portfolio and sustainability focus. With an interactive interface, and holistic content, the new website will serve as a key information hub for Tata Consumer Products and help us communicate better with our stakeholders.”
